EAST DULWICH STORE
iyouall is an independent, family run design store in East Dulwich SE22.
The store was created by design duo Fleur and her partner Matt who run the design agency iya studio based in Deptford.
The store carries a wide selection of renowned Scandinavian furniture & homeware, plus stationery from Japan and giftware from local independent makers.
Pop in and pick up a gift or come and see our selection of display furniture pieces.
HAY
PACK CHAIR
One of Hays new arrivals oincludes the Pack Chair - a Flat Packed contempory chair made from 80% post-consumer recycled polypropylene blended with wood fibres. Construction ensures easy and intuitive assembly.
Check out the full range of colours and upholstery options.
Projects & News
Works and news from the iyouall design team
String Shelving - New Colour
For 2025, String has added a beautiful new colour to their collection. A dark grey that matches perfectly with their wooden alternatives.For the first time since 2019, a new colour...
HAY - New Fabric Collection 2025
We are so excited to announce HAY’s new fabric assortment for Spring 2025. It comprises of a wide assortment of colours, compositions, and textures that offer a wealth of upholstery...
Play with pattern
Our approach to the identity for the stores and studio was to develop a visual language that can exists in multiple, and varied formats.
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