Play with pattern
Our approach to the identity for the stores and studio was to develop a visual language that can exists in multiple, and varied formats.
Our approach to the identity for the stores and studio was to develop a visual language that can exists in multiple, and varied formats.
From a large format powder coated steel pencil icon the forms part of the central meeting space in Deptford, to the glyph patterned wrapping paper, we really wanted to push the way we use the brand elements whilst maintaining a strong foundation of how everything should be communicated.
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